LG 4K Ultra HD Smart 43UM7300PTA Led TV

Experience more realistic 4K images with fine detail and vivid color on the IPS display offering four times greater resolution than Full HD. Wherever you sit, the IPS 4K panel’s wide viewing angle keeps you enthralled with spectacular realism—displaying almost 100 percent color accuracy, even from a 60-degree angle. Expand your TV viewing experience with both the built-in Google Assistant and Alexa (no external devices required). Just ask, and LG AI TV satisfies your curiosity in your interests, offers recommendations for your tastes and controls devices on your demand through the Home Dashboard facility. For the first time, you can connect your Apple devices seamlessly through Apple Airplay2 with your LG UHD 4K TV.

LG ThinQ AI	.	Apple Airplay 2
Expand your TV viewing experience with both the Google Assistant and Alexa. Just ask, and LG AI TV satisfies your curiosity in your interests, offers recommendations for your tastes and controls devices on your demand.		Seamlessly connect your Apple devices to your TV to play videos, music, photos and more content directly to your TV. You can enjoy the high quality contents from the largest video libraries, iTunes.

Home Dashboard	.	4K IPS Display
Using the intuitive Home Dashboard, you can access connected smart devices remotely from one big screen. Create your unique daily routine with the Magic Remote.		Experience more realistic 4K images with fine detail and vivid color on the IPS display offering four times greater resolution than Full HD.

True Immersion. Even at A Wide Viewing Angle	.	Quad Core Processor
Wherever you sit, the IPS 4K panel’s wide viewing angle keeps you enthralled with spectacular realism— maintaining color accuracy even from the sides and allows everyone to enjoy realistic picture.		A fast, accurate quad-core processor eliminates noise and creates more dynamic color and contrast. Low-resolution images are up-scaled and reproduced at close to 4K quality images.

True Color Accuracy	.	4K Active HDR
The slightest color difference is accurately reflected to deliver sharper, richer, and more realistic colors.		4K Active HDR optimizes every scene, delivering delicate detail and rich color. The multi-HDR format, including HDR10 and HLG, coupled with LG’s dynamic scene-by-scene adjustment technology, lets you enjoy any video content in amazing HDR quality.

DTS Virtual:X	.	Magic Remote
You will enjoy rich, flawless, multi-dimensional audio as the built-in speakers on your TV deliver sound from all angles.		Feel the magic with Bluetooth based LG Magic Motion Remote that can work from any direction. So no more standing in front of your TV or Set Top Box to operate it, you can do so from any corner of the room.

AI Acoustic Tuning	.	Content Store
Get the best sound no matter how you have arranged your room and where you are sitting. With the technology recognizing your watching spot, you can fully enjoy the optimized sound.		Now enjoy your favourite movies & TV series on Netflix, Hotstar and many more on your LG Smart TV with WebOS.

Wireless Sound	.	Design
Enjoy your favourite movies or any content on your TV in higher resolution by connecting your USB or other external hard drives. Also, connect your Bluetooth Headset or HTS/Sound Bar Wirelessly with TV through 2 Way Bluetooth connectivity.		A slim bezel and sleek modern lines add a premium design aesthetic to your space and enhance your viewing experience.